The Reebok Sports Club in Canary Wharf has been a long term and much loved client of Oval Cube for many years and last autumn we were called to their offices to discuss the company’s digital strategy for the forthcoming year.

A fully managed search & social media strategy. Just what we like!

A visit to the Reebok Sports Club never fails to remind you how large and impressive this flag ship gym is. One of the largest gym’s in Europe, it even boasts a fantastic, critically acclaimed restaurant as well as exceptional fitness facilities, all overlooking the impressive Canada Square in the heart of the City’s financial district.

Reebok wanted to up their game with a whole new website as well as a fully managed search and social media strategy. Just what we like!

After much hard work and many late nights, this spring (2011) we have launched the new Reebok Sports Club website, “Balance” blog and integrated and managed social media pages on Twitter and Facebook.

Over the coming months, additional ecommerce facilities enabling online Spa booking and club membership activation and renewal will be added as well as building and developing online gym user “communities” through social media.

With so much work to do, we haven’t time to go to the gym!